Wednesday, February 24, 2010

Email Marketing | 7 Myths & 2 Truths About Inbox Placement



Think you know what it takes to achieve maximum inbox reach for your email campaigns? 

Check out the facts in this recent Email Insider article, 7 Myths and 2 Truths About Inbox Placement. Email Marketing Analysts George Bilbrey and Stephanie Miller of ReturnPath present hard data about email deliverability & optimizing email campaigns.

Find out the truth behind popular myths such as Revenue equals subscriber interest, Marketers/senders are getting better at reaching the inbox & Sender reputation is irrelevant for B2B marketers. Discover methods for controlling your email reputation & how to avoid being blocked by filters.